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I'm new to blogging and although I have seen consistent and significant growth in unique visitors, I have been keen to find tips to grow my blog quickly. I've spent my spare time over the last few weeks researching and what I have found scares me. There are lots of ways to grow visitor numbers and one of the most heavily promoted is back-links. The benefit of back links is that search engines give greater ranking to sites that have lots of back links as these links are seen as votes (endorsements) from other sites. Of course this makes sense and like everyone I will be doing my best to develop To View More >>

Did you know many people have decided what they think of a web page before it's even finished loading?  I'm convinced that when people review their own website they aren't very good at it for two reasons: 1, They're emotionally involved. It's their baby and no one wants to think they have an ugly baby. Even more so when they paid a lot of money for it. 2. They have no idea what web surfers want. Even worse, they don't really know much about their own web browsing behavior. That's because, like everyone else, we mainly tend to surf on auto-pilot. If this could be you, here's my challenge. (If To View More >>

Why oh why do people find providing good customer service so hard? I guess probably for the same reason so many people struggle with relationships, that is that they co-exist, rather than truly throw themselves into the situation in the effort to find a real connection. Don't get me wrong, I don't believe that the customer is always right, they often aren't but in that moment they do deserve to feel significant and cared for... Often that just takes a little empathy and a smile. Why is it that when people talk about great business they can rattle of a list of companies specializing in various To View More >>

Without a doubt the currency of the Fire Service is Trust. Without it all emergency services, and especially the Fire Service, would struggle to operate. I am sure it's true in all countries that the Fire Service almost always tops the chart of "Most Trusted Occupations", and I'm very proud to be a part of an organisation with that quality. This is important, not just between us and the public but also amongst members of a crew. Our job can be dangerous and you need to be able to rely on the people you respond with, and your ability to trust their integrity and courage is essential ... If not, To View More >>

The presentation by Merlin Man and John Gruber was called 149 Surprising Ways to Turbocharge Your Blog With Credibility. In reality it was a discussion about authenticity and how you blog. It brought into focus what I've been thinking about for the last couple of months and made me realise what I have been trying to deny for a while now. That is that blogging is probably the most difficult thing I have ever done. I'm used to being successful, but blogging hurts I've had a blessed life. By blessed I mean we worked like crap to provide a great product, have awesome experiences and try like hell To View More >>