What – No Tipping Point?

by Stephen on May 3, 2008

I while back I wrote a post about Malcolm Gladwell, someone I think is very interesting and also a deep thinker.

In my Post I talked about one of his books called “Tipping Point”, well it seems all is not good in the world and there are doubters out there … In this article on FastCompany Duncan Watts asks “Is the Tipping Point Toast?”. Great reading if you are interested in consumer marketing, and I got as much to think about from this as I got as I did Malcolm’s book.

http://www.fastcompany.com/magazine/122/is-the-tipping-point-toast.html?partner=rss

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